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Real Insights on Market Research – 24 Tribes podcast

November 18, 2021 by Colette Quinn

Market Research and consumer insights doesn’t have to be complicated or difficult! Colette, our MD and Founder had a great chat recently with Stephen Ryan of 24 Tribes and Narration around how she got interested in research in the first place and how her work with the likes of Gillette, Coca-Cola and Unilever in the […]

Filed Under: blog, insight, intelligence, Market Research, Market Validation, New Market Entry Tagged With: Business Podcast, consumer insights, Market Intelligence, market research, Market Validation, New Market Strategy

Interested in diversifying to the French Market? This is for you…….

November 18, 2019 by Colette Quinn

Ambition France

  If you’re interested in looking at and exploring the potential opportunities for you and your business in the French Market then do check out the latest reports and databases available through the invaluable resource that is the Market Research Centre at Enterprise Ireland. It has all the up to date stats, trends and insights […]

Filed Under: blog, Market Research, Market Validation, New Market Entry Tagged With: enterprise ireland, french market, market diversifation, Market Intelligence, market research, Market research centre, Market Validation, new markets

Future proofing your business for 2018 & beyond…….

February 14, 2018 by Colette Quinn

If 2017 taught us anything, it’s that we live in uncertain times – and this is unlikely to change in 2018. Many buzzwords were bandied about last year to describe the state of affairs globally, including VUCA (short for volatility, uncertainty, complexity and ambiguity), which is essentially another way of saying things are ‘crazy and unpredictable’. How can we, […]

Filed Under: blog, Future Proofing, insight, intelligence, Market Research, New Market Entry, Uncategorized Tagged With: Business KPIs, Business Metrics, Business Modelling, business planning, Business Strategy, Future Proofing, market analysis, market research

Is your business Brexit ready? If not, we can help…….

December 7, 2017 by Colette Quinn

We’ve just launched a bespoke research and consultancy service to prepare businesses for Brexit.  Carrying out market analysis is integral for companies to navigate Brexit.

The latest quarterly business

Filed Under: blog, Brexit, Diversification, insight, Market Research, New Market Entry Tagged With: brexit, business planning, Feasibility Study, market analysis, market diversification, market entry, Market Intelligence, market research, market sizing, Market Validation

Rule #1: STOP building stuff nobody wants!!

August 3, 2017 by Colette Quinn

Back in September 2015 we wrote a post entitled: ‘The importance of Insight: Why so many start-ups fail’. The biggest cause for start-up failure at that time was ‘No Market Need’. So it was interesting to see that two years on it still holds that top spot according to research published recently by Illumination Consulting […]

Filed Under: blog, Concept Validation, insight, intelligence, Market Research Tagged With: business idea, Commerical Viability, Concept Validation, Feasiblity Study, Market Intelligence, market research, market sizing, Market Validation, Market Value, Start-ups

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Real Insights on Market Research – 24 Tribes podcast

Market Research and consumer insights doesn't have to be complicated or difficult! Colette, our MD and Founder had a great chat recently with Stephen Ryan of 24 Tribes and Narration around how she got interested in research in the first place and how her work with … [Read More...]

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Carrigaline
Co. Cork P43 NV30, Ireland

Tel: +353 21 4374240

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