Market Research and consumer insights doesn’t have to be complicated or difficult! Colette, our MD and Founder had a great chat recently with Stephen Ryan of 24 Tribes and Narration around how she got interested in research in the first place and how her work with the likes of Gillette, Coca-Cola and Unilever in the […]
Every strategic business decision should be based on solid market and competitor intelligence. The most successful companies gather intelligence as part of an ongoing team based process. We were delighted to develop this programme for Enterprise Ireland in collaboration with our colleague Roisin Bell of Knowledgework which equips participants with the tools and skills to […]
If you’re interested in looking at and exploring the potential opportunities for you and your business in the French Market then do check out the latest reports and databases available through the invaluable resource that is the Market Research Centre at Enterprise Ireland. It has all the up to date stats, trends and insights […]
If 2017 taught us anything, it’s that we live in uncertain times – and this is unlikely to change in 2018. Many buzzwords were bandied about last year to describe the state of affairs globally, including VUCA (short for volatility, uncertainty, complexity and ambiguity), which is essentially another way of saying things are ‘crazy and unpredictable’. How can we, […]
We’ve just launched a bespoke research and consultancy service to prepare businesses for Brexit. Carrying out market analysis is integral for companies to navigate Brexit.
The latest quarterly business